Cavs.Country
Cleveland Cavaliers focused Instagram account dedicated to driving fan engagement, sparking conversation, and delivering insightful content about the team.
Why Cavs.Country?
I started this account when I was 10, initially posting about various topics before focusing on the Cleveland Cavaliers. As I learned more about branding and online engagement, I saw its potential to do more than just share updates, I could spark discussions on team management, coaching decisions, and game analysis. Now, I post daily, using a mix of single images, carousels, and reels to drive engagement. My goal is to expand my reach and grow my audience. During the 2024-2025 NBA season, I’ve gained over 400 followers and increased my average reach from 15,000 accounts per month to 70,000 accounts per month.
Top Posts of 2025
Some of my top posts of 2025 highlight major moments for the Cavaliers, driving high engagement and reach. The most successful was a roster update after the NBA trade deadline, which received over 1,700 likes and reached more than 13,000 accounts. Another standout post came when the Cavaliers officially clinched a postseason spot, it also earned over 1,700 likes, was shared 200 times, and reached around 9,000 accounts. These posts showcase my ability to deliver timely, relevant content that resonates with fans and fuels engagement.
Favorite Posts
Two of my favorite posts from the past year highlight both milestone moments and creative content. One was a post celebrating Darius Garland reaching 6,000 career points, a major achievement for the Cavaliers' star guard. Another was a jersey swap I created when the team was rumored to be targeting Terrence Ross in a trade. Using Photoshop, I replaced his Magic jersey with a Cavaliers jersey, making it look as realistic as possible. These posts reflect my passion for both reporting on key moments and using digital design to engage fans in trade speculation and team discussions.
Visit Cavs.Country
I strive to keep this portfolio as up-to-date as possible, but for the latest posts and real-time engagement insights, check out Cavs.Country directly. There, you can see how the account is currently performing, explore recent content, and stay updated on all things Cavaliers.